FAQs

At moovo website design only takes a couple of weeks. However, from experience, it usually takes longer for our clients to get the hosting, domain and content sorted. So we recommend purchasing the domain, and hosting right at the beginning. We are more than happy to write the content for you to save you time.
Make sure you read Building a Website: Top Tips to Get it Right from the Start.

Absolutely! Mobile search has been very popular, so it’s very important for your site to be optimised for mobile and/or tablet. Otherwise you not only lose a big chunk of your potential audience, but it will also affect your Google ranking. So, yes, all our websites are mobile responsive.

It completely depends on your requirements, as website can be a one-page informational website or an e-commerce store with lots of products. And anything in between. We always find out as much information as possible from you before we give you a proposal so we can give you the best value for your money. Best way to find out is asking for a quote, it’s free.

You need to register your domain, and purchase hosting. We will recommend you the provider and the suitable package, and answer any questions you might have. Of course we can handle the whole registration process for you as well.

There may also be additional costs for content writing if you’re opting for this option, and potentially stock images or custom photography/videography, however these are always be communicated upfront, there are no hidden costs.

And then there are tailored solutions which have additional costs, like calendar bookings, cookie and privacy compliance (mainly for EU clients), an other tailored solutions. Again, these costs are always communicated upfront, that there are no surprises for you. 

For Google to pick up brand new websites takes a while. It can take weeks, in some cases even months for your new website to be indexed on Google. There are certain things we can do to ensure it happens as fast as possible, but you need to be patient. See our Google FAQ’s here.

Here are some key reasons why you need a website health check:

Performance Optimisation: A website health check helps identify performance issues that might be affecting the speed and overall user experience of your website. You can identify areas for improvement and take steps to optimise your website’s performance.

Security Assessment: You need to make sure that your website is secure. Otherwise it could potentially be exploited by attackers. This includes checking for outdated software, SSL certificate, weak passwords, unsecured plugins or themes, and other security loopholes.

Mobile Responsiveness: It is important to provide a seamless user experience across various platforms. With the increasing use of mobile devices for browsing the internet, it is crucial for your website to be mobile-friendly.

SEO Evaluation: With Search engine optimization (SEO) you can identify areas for improvement and improve the visibility of your website in search engine results. You can also attract more organic traffic.

User Experience Analysis: Things like navigation, user interface, content layout, readability, and other elements all contribute to the user’s satisfaction and ease of use.

It depends on you business, business model, your audience, and what products/services you sell. If you are a B2B business for example, we recommend LinkedIn.The important thing to remember is: you don’t have to be on all platforms. In fact you should not be on all platforms, it’s impossible to maintain more than 3-4 channels at a professional level. We always look at your business, and recommend the most suitable channels for you. Read more on Instagram tactics here.

Again, this largely depends on your audience. Some say you should publish at least one post every day, but we all know that it’s really difficult when you’re running a business. The key is to find the posting frequency and the content that helps you achieve your social media goals. We will create a publishing calendar for you, and post consistently. While we can create all the posts for you, you’ll see the best performing posts are always the ones that feature the team, and show some behind the scene action.

Growing your social media following involves a lot of planning, posting the right content consistently as well as targeting the right audience. You also need to be active on your channels: engaging, commenting and sharing are important, and will help you get new followers faster. Check out our tips on social media posting here.

To understand how your daily budget is spent, you should also get familiar with at least two terms: CPC and CPM. CPC is short for cost per click and refers to what you pay each time someone from your target audience clicks on your ad. CPM shows us how much you pay when your ad makes 1000 impressions, usually in Google’s display or video ads.

In the US, especially for small businesses $15-50 daily budget for a CPC campaign could be a starting point. But aim to spend around $100 if you want to see results faster.

This is a must-have question for a Google Ads FAQ! At moovo, we use a four-step process to run Google Ads:

1. Understanding the core business & research
2. Coming up with an initial strategy
3. Setting up the ads & measurement
4. Ad maintenance and performance-boosting

For most people, running ads simply refers to step number 3, but that’s the simplest step.

Our team spends enormous time understanding your business and its industry, strategising and performance-boosting. In return, like every expert digital advertising agency, we are charging a service fee. It’s very cost-effective when you think of our ROAS.

Google utilises an auction-based approach to display its ads, but securing the highest bid doesn’t necessarily guarantee top placement. Bidding higher may increase the likelihood of a higher search result page ranking. An important – and often overlooked part of successful campaigns are landing pages. If your website, and your relevant landing pages are not fully optimised, you might spend more, and your conversion rate might be worse. So, it’s important to understand that your bid is just one component of your overall campaign. Optimised landing pages is the other part. For the best ROI on advertising, it is essential to engage the services of a Google Ads specialist that can set up, manage and optimize your campaign with precision.

The success of your Google Ads campaign depends heavily on your targeting strategy. With proper targeting, even a standard ad copy and creative can get you great results. Google Ads setup and targeting can be daunting for beginners. That’s where an expert Google Ads agency comes in – we can help you laser-target your ideal prospects, allowing you to focus on converting them into loyal customers.

It usually takes 3-4 months to start getting results, and during this time we monitor, test and measure your campaigns as well as make tweaks to ensure optimum performance.

Your landing pages are designed to convert your website visitors into customers, subscribers, or leads. These pages are created with a specific goal in mind, such as encouraging visitors to make a purchase, fill out a form, or subscribe to a newsletter. Visitors can arrive at a landing page through various channels, including social media, email, paid advertising, or links from other websites. The ultimate aim of a landing page is to persuade visitors to take a desired action and convert them into valuable leads or customers. By optimizing your landing pages, you can increase the likelihood of achieving the highest possible conversion rate from visitors who arrive on that page. This means reduced customer acquisition costs, increased customer acquisition rates, and maximised ROI.

Content marketing helps your business get noticed by search engines like Google, making it easier for people to find you online. By creating helpful and relevant content with the right keywords, you can improve your search rankings and reach your target audience effectively.

Good content that presents new information, is credible, and research-based drives more organic traffic to your site, increasing credible backlinks which improves your SEO. moovo not only creates well-written blogs with unique insights and data, but we also strategically share this content on various digital platforms to strengthen your online visibility and credibility.

Compared to other content marketing agencies, moovo takes a comprehensive approach starting with a deep understanding of your business needs and goals. We develop tailored content strategies and provide a range of services including website content creation, email marketing, social media management, and content optimisation. We ensure our content not only resonates with your audience but also drives meaningful results for your business.

When choosing an agency, consider their expertise, track record, and industry knowledge. moovo excels with our data-driven approach and dedication to professional content creation. We have a team committed to understanding your specific needs and delivering content that stands out from the competition. We provide comprehensive services that bring you real value and results so you can achieve sustainable growth.

Local search engine optimisation (SEO) is a strategy to improve your business’s online visibility in local search results. If you have a physical location or serve a specific area, local SEO helps increase your site’s traffic, leads, and brand awareness.

Regular SEO improves your website’s visibility globally, while local SEO focuses on enhancing your visibility in local search results, making it easier for nearby customers to find you.

To optimise your website and show up in local search engine results, start with properly setting up your Google Business Profile. Ensure your name, address, and phone number (NAP) are consistent across online listings. Check for keywords your prospects use and strategically add them to your site. To rank well in search engines, you also need to secure citations and gather backlinks from online directories, blogs, and web pages. 

You can start local SEO for free using tools like Google Business Profile, Google Analytics, Moz Local, SEMrush, and BrightLocal. These tools help manage your online listings and track your website’s performance. For comprehensive results, consider professional help from a trusted local SEO services company such as moovo marketing. 

Yes, but it requires knowledge of SEO tools, keyword research, site optimisation, and performance tracking. Showing up on search engines such as Google is a gradual process and not a one-time approach. If you are not tech-savvy or simply don’t have time to learn all these things, moovo can help! Let us handle your SEO needs so you can focus on running your business.

Digital marketing allows businesses to reach a wide audience, strengthen brand awareness, boost engagement, and increase ROI. It provides key insights from data analytics to improve brand messaging, leading to increased traffic and conversions.

All businesses, regardless of size, need a digital marketing strategy to establish or boost their online presence. With Olivetree Marketing, you get a data-driven approach and tailor-made solutions to address your needs and reach your marketing goals.

A digital marketing agency likemoovo dives deep into your business’s core needs and goals. It creates personalised strategies to reach your marketing objectives, nurturing prospects through effective campaigns that turn them into loyal customers.

Digital marketing is a powerful way to attract, engage, and retain customers. It helps businesses understand consumer perceptions, interests, and buying habits, enabling better brand positioning.moovo leverages this to help brands achieve the know, like, and trust factor, leading customers to your products and service.

No, you are not. You have the choice, work with us on project or retainer basis.

If you choose to work with us on retainer basis – because to get results in marketing takes time – we draft our agreement with you on a monthly basis. This way you get the most value of our services. And if for any reason you’re not happy, or just want to stop doing marketing, you have 30 days to cancel our agreement. Simple as that.

We get this quite a bit. And it does not surprise us at all. After all everyone wants to know when they can the results of their marketing efforts.

Successful marketing is no easy goal to achieve, it not only takes time but it’s also long-term commitment for your business.
The real question is: how determined are you to grow your business? What is your goal? What planning and budgeting do you have in place for your long-term commitment to marketing activities? See our tips on the topic here.

Our code of ethics is the foundation of our agency’s values and guides every interaction, decision, and service we provide. We believe in transparency, integrity, and respect—both for our clients and the audiences we engage. As a small agency, we are committed to honesty in all communications, ensuring that we set realistic expectations, deliver on our promises, and provide measurable results. We prioritize client confidentiality, respect intellectual property, and advocate for fair practices in advertising and marketing. Additionally, we emphasize collaboration and mutual respect within our team, fostering a positive and ethical work environment. By holding ourselves to the highest standards, we aim to build lasting partnerships based on trust, accountability, and shared success.

Our agency proudly serves clients from around the globe, with a particular focus on Europe and the Middle East, regions where we bring a wealth of experience and cultural insight. We understand the unique market dynamics and preferences in these areas, allowing us to tailor strategies that resonate locally and effectively. For our European Union clients, we comply fully with tax regulations, implementing a reverse charge mechanism for services tax when applicable. This commitment to international standards and tax compliance supports transparent and efficient partnerships with our clients worldwide.